Ease Training Limited – website privacy
Personal Data You Provide
Your privacy is important to us. By providing personal information such as your name and e-mail address via the forms on this website, you agree to us contacting you with regard to the information provided. Some forms on our website also include a check box asking you for permission to add you to our mailing list. This is an opt-in mailing list and your personal information will be used solely by us (and all such emails include a link for opt-out).
How We Use Your Personal Data
We use the data you provide via this website to:
- communicate with you, for example: we use contact details such as email address or phone number when responding to enquiries made via online forms
- monitor website trends, for example: we use Google Analytics to help us aggregate traffic so we can monitor how the website is being used
- operate our business more effectively, for example: we seek feedback and use this to help improve our service
- process sales through our on line booking system
Our “Lawful Reasons” For Processing Your Personal Data
The “General Data Protection Regulation” (GDPR) is the primary piece of legislation defining your rights over our processing of your personal information. The GDPR requires us to declare which of six “lawful reasons” we are relying on when we are processing your personal data. We operate on the basis of “legitimate interest” when communicating with you. When completing online event bookings, we process your information to complete the contract.
Transfer of Personal Data
From time to time we may pass personal data such as your name and email address to other services that we use to send out newsletters and other communications (both electronic and print). However, your personal data will remain in the EU or countries considered by the EU to have equivalent policies such as Jersey, Guersey, Switzerland, New Zealand and Cananda. Companies based in the USA that have certified with the EU-US Privacy Shieldprogramme are also considered to be permitted destinations by the EU (this includes popular US products like Gmail, DropBox and MailChimp).
Questions or Complaints
In the first instance we hope you will contact us directly with any questions or complaints (contact details are displayed prominently on this website). However, legal rights regarding privacy are the remit of the Information Commissioners Office (ICO) and you will find more information about how to complain here: https://ico.org.uk/make-a-complaint/
Our Use of Google Analytics
We use Google Analytics to monitor how our website is being used so we can make improvements. Our use of Google Analytics requires us to pass to Google your IP address (but no other information) – Google uses this information to prepare site usage reports for us, but Google may also share this information with other Google services. In particular, Google may use the data collected to contextualize and personalize the ads of its own advertising network. Related information:
What Are Cookies?
A cookie is used by a website to send ‘state information’ to a Users’ browser and for the browser to return the state information to the website. The state information can be used for authentication, identification of a User session, User preferences, shopping cart contents, or anything else that can be accomplished through storing text data on the User’s computer.
Cookies cannot be programmed, cannot carry viruses, and cannot install malware on the host computer. However, they can be used to track users’ browsing activities which was a major privacy concern that prompted European and US law makers to take action.
Cookies are used by most websites for a variety of reasons – often very practical reasons to do with the operation of the website. However, they are also used to monitor how people are using the website (which pages are visited and how long is spent on each page). Each “visitor session” is tracked even though no effort is made to try to identify them in person.
The new legislation now states that you must be able to opt-out from having cookies stored on their computer.
What Happens If You Opt-Out
If you decide to disable cookies we record this so you don’t get asked the question again. You will find that most of the website works as expected although functions that rely on cookies are obviously disabled. These functions include using online forms (e.g. our enquiry form) or any feature that requires login. We use a cookie to remember your cookie preferences, this has a couple of consequences:
- If you delete all your cookies you will have to tell us your preference again
- If you use a different device, computer profile or browser you will have to tell us your preference again
For further and more information on Ease Training Limited data privacy arrangements please click here.